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CASE STUDY

1. 1968: Start-Up Clothing Brand

Services Provided: SMM, Performance Marketing, E-commerce Management, Photoshoot, Content Creation

Challenge:
1968, a newly launched clothing brand, aimed to establish itself in a saturated fashion market. They required a robust digital presence and an efficient e-commerce setup to compete with established players.

 

Approach:

  • Designed a cohesive brand identity to reflect their retro-modern aesthetic.

  • Conducted photoshoots to create visually compelling, lifestyle-oriented content showcasing their unique apparel line.

  • Devised an integrated SMM strategy targeting fashion-conscious millennials and Gen Z audiences across Instagram, Facebook and YouTube.

  • Implemented performance marketing campaigns, leveraging paid ads on Meta and Google to drive traffic to their e-commerce platform.

  • Optimized their Shopify-based e-commerce store to enhance user experience and streamline the purchasing process.

 

Results:

  • Achieved a 150% increase in monthly website traffic within three months.

  • Boosted online sales by 45%, with a 1.5x return on ad spend (ROAS).

  • Grew Instagram following by 1,500 from the scratch within 3 months.

2. Santushti Shakes

Services Provided: SMM, 360° Advertising, Content Creation

Challenge:
Santushti Shakes Pvt. Ltd  sought to elevate its brand awareness in a competitive F&B market and attract more footfall to its outlets.

Approach:

  • Crafted an engaging SMM strategy focusing on Instagram Reels, Stories, and carousels to highlight their unique shakes and dessert offerings.

  • Designed a 360° advertising campaign, including in-store branding, outdoor advertising, and digital ads on Google and Meta platforms.

  • Created vibrant, visually appealing content, including videos, stop-motion animations, and user-generated campaigns to enhance audience interaction.

Results:

  • Increased footfall to outlets by 40% in five months.

  • Amplified Instagram engagement by 70%, with multiple posts trending locally.

  • Enhanced brand visibility with over 1.2 million ad impressions across platforms.

3. Dessertino UAE

Services Provided: SMM, Content Creation

Challenge:
Dessertino UAE needed to increase its brand recall and attract a younger and wider demographic in a competitive dessert market.

Approach:

  • Developed a localized content strategy to cater to the UAE market, focusing on cultural nuances and preferences.

  • Produced high-quality images and videos, showcasing their unique shake flavors and presentation styles.

  • Launched interactive campaigns, such as polls, contests, and influencer collaborations, to build brand engagement.

  • Achieved a 55% increase in follower growth on Instagram within six months.

  • Boosted engagement rates by 50%, with Instagram Stories showing a 2x click-through rate.

  • Strengthened brand loyalty through offline store activations and catered to larger audiences in the mall.

4. Fuely

Services Provided: SMM, Content Creation

Challenge:
Fuely, a fuel home delivery service, faced the challenge of building awareness and gaining customer trust for their

innovative offering.

 

Approach:

  • Created an educational and engaging SMM strategy to explain the concept of fuel delivery services.

  • Developed bite-sized, explainer video content to address safety and reliability concerns.

  • Utilized testimonial-driven campaigns and referral programs to build credibility and encourage word-of-mouth growth.

 

Results:

  • Increased app downloads by 75% within three months of campaign execution.

  • Generated a 45% improvement in customer inquiries and service bookings via social channels.

  • Established a loyal customer base, with over 3,000 repeat users in four months.

5. FGI: Gallery Revamp Ideation and Restructuring

Services Provided: Ideation and Restructuring

 

Challenge:
FGI needed a complete revamp of its art gallery space to attract modern art enthusiasts while maintaining its classical charm.

 

Approach:

  • Conducted an in-depth spatial and audience analysis to understand visitor behavior.

  • Provided creative ideation for restructuring, blending modern interactive elements like digital displays with traditional art showcases.

  • Designed layouts and themes to create a seamless and engaging visitor experience.

 

Results:

  • Received positive reviews from art enthusiasts and critics for the innovative presentation style.

6. TANS Entertainment

 

 

Services Provided: SMM, Digital Promotions

 

Challenge:
TANS Entertainment wanted to amplify its online presence and promote its music and entertainment projects to a global audience.

Approach:

  • Launched tailored SMM campaigns across Instagram, YouTube, and Facebook to spotlight new releases and events.

  • Collaborated with influencers and music communities to promote projects organically.

  • Developed teaser trailers, behind-the-scenes content, and event promotions to create buzz around new releases.

Results:

  • Grew TANS Entertainment’s YouTube channel subscribers by 50% in six months.

  • Achieved over 2 million views on promoted music videos.

  • Elevated brand recognition internationally, with significant traction in key target markets.

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Client Case Studies

Services Provided: SMM, Performance Marketing, E-commerce Management, Photoshoot, Content Creation

Challenge: 1968, a newly launched clothing brand, aimed to establish itself in a saturated fashion market. They required a robust digital presence and an efficient e-commerce setup to compete with established players.

Approach:

  • Designed a cohesive brand identity to reflect their retro-modern aesthetic.

  • Conducted photoshoots to create visually compelling, lifestyle-oriented content showcasing their unique apparel line.

  • Devised an integrated SMM strategy targeting fashion-conscious millennials and Gen Z audiences across Instagram, Facebook and YouTube.

  • Implemented performance marketing campaigns, leveraging paid ads on Meta and Google to drive traffic to their e-commerce platform.

  • Optimized their Shopify-based e-commerce store to enhance user experience and streamline the purchasing process.

Results:

  • Achieved a 150% increase in monthly website traffic within three months.

  • Boosted online sales by 45%, with a 1.5x return on ad spend (ROAS).

  • Grew Instagram following by 1,500 from the scratch within 3 months.

1968: Start-Up Clothing Brand

1

Services Provided: SMM, Content Creation

Challenge: Dessertino UAE needed to increase its brand recall and attract a younger and wider demographic in a competitive dessert market.

Approach:

  • Developed a localized content strategy to cater to the UAE market, focusing on cultural nuances and preferences.

  • Produced high-quality images and videos, showcasing their unique shake flavors and presentation styles.

  • Launched interactive campaigns, such as polls, contests, and influencer collaborations, to build brand engagement.

Results:

  • Achieved a 55% increase in follower growth on Instagram within six months.

  • Boosted engagement rates by 50%, with Instagram Stories showing a 2x click-through rate.

  • Strengthened brand loyalty through offline store activations and catered to larger audiences in the mall.

Dessertino UAE

3

Services Provided: SMM, 360° Advertising, Content Creation

Challenge: Santushti Shakes Pvt. Ltd  sought to elevate its brand awareness in a competitive F&B market and attract more footfall to its outlets.

Approach:

  • Crafted an engaging SMM strategy focusing on Instagram Reels, Stories, and carousels to highlight their unique shakes and dessert offerings.

  • Designed a 360° advertising campaign, including in-store branding, outdoor advertising, and digital ads on Google and Meta platforms.

  • Created vibrant, visually appealing content, including videos, stop-motion animations, and user-generated campaigns to enhance audience interaction.

Results:

  • Increased footfall to outlets by 40% in five months.

  • Amplified Instagram engagement by 70%, with multiple posts trending locally.

  • Enhanced brand visibility with over 1.2 million ad impressions across platforms.

Santushti Shakes

2

Services Provided: SMM, Content Creation

Challenge: Fuely, a fuel home delivery service, faced the challenge of building awareness and gaining customer trust for their innovative offering.

Approach:

  • Created an educational and engaging SMM strategy to explain the concept of fuel delivery services.

  • Developed bite-sized, explainer video content to address safety and reliability concerns.

  • Utilized testimonial-driven campaigns and referral programs to build credibility and encourage word-of-mouth growth.

Results:

  • Increased app downloads by 75% within three months of campaign execution.

  • Generated a 45% improvement in customer inquiries and service bookings via social channels.

  • Established a loyal customer base, with over 3,000 repeat users in four months.

Fuely

4

Services Provided: Ideation and Restructuring

Challenge: FGI needed a complete revamp of its art gallery space to attract modern art enthusiasts while maintaining its classical charm.

Approach:

  • Conducted an in-depth spatial and audience analysis to understand visitor behavior.

  • Provided creative ideation for restructuring, blending modern interactive elements like digital displays with traditional art showcases.

  • Designed layouts and themes to create a seamless and engaging visitor experience.

Results:

  • Received positive reviews from art enthusiasts and critics for the innovative presentation style.

FGI: Gallery Revamp Ideation and Restructuring

5

Services Provided: SMM, Digital Promotions

Challenge: TANS Entertainment wanted to amplify its online presence and promote its music and entertainment projects to a global audience.

Approach:

  • Launched tailored SMM campaigns across Instagram, YouTube, and Facebook to spotlight new releases and events.

  • Collaborated with influencers and music communities to promote projects organically.

  • Developed teaser trailers, behind-the-scenes content, and event promotions to create buzz around new releases.

Results:

  • Grew TANS Entertainment’s YouTube channel subscribers by 50% in six months.

  • Achieved over 2 million views on promoted music videos.

  • Elevated brand recognition internationally, with significant traction in key target markets.

TANS Entertainment

6

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